Company News, New Products

Google Lens Partners with Garnier

Technology enables shoppers to scan and search about products.

The latest innovation to Garnier’s Hair Color Technology Tool is a partnership with Google Lens. According to the company, this is a first for the personal care industry, as it is Google Len’s inaugural rollout with a beauty partner.   Beginning today at drugstores and mass retailers nationwide, shoppers will be able to use Google Lens, which lets users search what they see, to scan boxes of Garnier’s Nutrisse and Olia lines and virtually try on the shade on the spot. Google Lens in partnershi...

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